https://fabijana.com/home daily 1.0 2025-11-17 https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/c0cdcace-844e-4207-8470-f251268849a4/Screenshot+2025-11-12+at+09.48.41.png Home - Hej! Kom bare tættere på… …Sådan! Jeg er en strategisk tænkende tekstforfatter og konceptudvikler med mere end 10 års erfaring fra både bureau- og NGO-verdenen. Hos Kunde & Co har jeg de seneste 2,5 år været med til at udvikle og eksekvere brandingprojekter for nogle af Danmarks største virksomheder – altid med afsæt i indsigt, kreativitet og klar kommunikation. Tidligere var jeg Lead Creative hos WWF Verdensnaturfonden, hvor jeg lærte at kombinere storytelling med fundraising og engagement. Jeg trives i krydsfeltet mellem strategi og idé – og tror på, at samarbejde og god energi er drivkraften bag de bedste løsninger. Men for mig er det lige så vigtigt at nævne, at jeg er rar at være sammen med og elsker at spille andre gode. https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/f6cc33e1-65f4-4847-aade-c858024d10c3/Screenshot+2025-10-30+at+19.34.32.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/92ab9aca-2935-4174-a797-0bf138785f9a/Screenshot+2025-11-15+at+12.30.54.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/d5e393af-870c-4dad-a4aa-ae691fa28d5a/Screenshot+2025-11-15+at+12.44.10.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/6a596ef6-480c-4317-b8c6-c3f78ff0b092/Screenshot+2025-10-30+at+19.12.00.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/28b91730-7c6d-4c54-8574-3a3a95f6b0fe/Picture+1.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/efb63372-a5c7-4054-b2a0-a2fec3c358a8/wwf_pindsvin_website_top-banner_3-1024x421.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/3b5bca48-1184-497f-92fe-fc278a5e6f3b/Screenshot+2025-11-15+at+15.36.52.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/293d40cd-306f-4810-a2cb-d673152badaf/Screenshot+2025-11-12+at+12.18.54.png Home Manus til Tetra Pak Brandfilm - klik på billedet for video. https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/3e69c559-151e-4e95-a949-885635ebcc92/Sk%C3%A6rmbillede+2022-05-04+kl.+9.21.05+PM.jpg Home Danmarks Vilde Haver - kampagne for WWF https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/26a4a148-975e-467d-90c8-2add1ffecb6e/Sk%C3%A6rmbillede+2022-05-03+kl.+9.34.09+PM.png Home Manus til WWF Film om naturens tilstand - klik for video https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651689804713-4UU3QPUJMAAXUR3GK6QZ/ForstyrrelserArbejdsro1170.jpg Home Artikel til Djøfbladet om forstyrrelser på arbejdspladser - klik for at læse https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/70c2c391-06b3-464e-89c3-081e981f3bcd/Screenshot+2025-11-12+at+15.43.25.png Home Salling EM kampagne https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/f37058af-5e81-4dd2-ac97-2de8f5c89386/Screenshot+2025-11-12+at+16.02.50.png Home Narrativ for SIG forbrugerspor https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1762960247141-36504ZCV5Y0EA18P5PPM/Sk%2525C3%2525A6rmbillede%252B2022-05-03%252Bkl.%252B9.42.47%252BPM.png Home Publikation udarbejdet for blandt andre Novo Nordisk og Realdania om sundhed i byer. https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651608656739-9G4TIVEHYQA0AFMMQQDP/Sk%25C3%25A6rmbillede%2B2022-05-03%2Bkl.%2B10.10.18%2BPM.jpg Home Publikation lavet i samarbejde med EAT Foundation om bæredygtighed, sundhed og fødevarer https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/8ea07128-97b8-4c31-b5fe-e56c6f5a17a7/images.jpeg Home Re-positionering af Hager - brandfilm på trapperne https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/dbe5760e-35a5-4098-8b12-da13b082a957/Sk%C3%A6rmbillede+2022-05-04+kl.+5.11.18+PM.png Home Vi støtter kvinder, der støtter hinanden. Nomineringskampagne for Triumph https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/ba768177-c036-49e1-a99d-321ac47f94d3/Screenshot+2025-11-12+at+16.19.10.png Home Kampagnefilm for Realmæglerne - klik for at se video. https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651689731017-0UKY8VSUDEI1T0X1IGRK/Sk%25C3%25A6rmbillede%2B2022-05-04%2Bkl.%2B8.41.40%2BPM.jpg Home Film for IFHP om livskvalitet i byer - klik for video https://fabijana.com/home-lisa daily 0.75 2022-05-05 https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/371c008a-9b47-46f4-98e8-1f6e8349170e/IMG_6010.jpg Home Lisa - Hej! Kom bare tættere på… …Sådan! Jeg er en kreativ kommunikatør og konceptudvikler, som har 10+ års erfaring med at udtænke og udarbejde alt fra brandingkampagner til tekst på hyldesvirpere. Lige nu er jeg idé-panda hos WWF Verdensnaturfonden. Jeg har erfaring fra bureau og NGO-verden, men har også arbejdet i en kommune og som freelancer. Jeg kan både fortælle historier om sjældne lemurer og vaskepulver. Men for mig er det lige så vigtigt at nævne, at jeg er rar at være sammen med og elsker at spille andre gode. https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/3e69c559-151e-4e95-a949-885635ebcc92/Sk%C3%A6rmbillede+2022-05-04+kl.+9.21.05+PM.jpg Home Lisa https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/dbe5760e-35a5-4098-8b12-da13b082a957/Sk%C3%A6rmbillede+2022-05-04+kl.+5.11.18+PM.png Home Lisa https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651677392158-IN1MIPRK9WMLRN0SCM3X/Sk%25C3%25A6rmbillede%2B2022-05-03%2Bkl.%2B9.42.47%2BPM.jpg Home Lisa https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651677458627-2JD7KTJ6RM3FKJARE1KA/Sk%25C3%25A6rmbillede%2B2022-05-03%2Bkl.%2B10.10.18%2BPM.jpg Home Lisa https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651677511967-58FIAC8ZDL8W54UD0ACE/Sk%25C3%25A6rmbillede%2B2022-05-03%2Bkl.%2B10.11.53%2BPM.jpg Home Lisa https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651689804713-4UU3QPUJMAAXUR3GK6QZ/ForstyrrelserArbejdsro1170.jpg Home Lisa Artikel for Djøf, som jeg lavede som freelancer https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651689731017-0UKY8VSUDEI1T0X1IGRK/Sk%25C3%25A6rmbillede%2B2022-05-04%2Bkl.%2B8.41.40%2BPM.jpg Home Lisa Idé og manus til International Federation of Housing and Planning https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651690011190-Q1KI4XWUUOP7UCK32QPJ/aarets-oekolog-2017-stor.jpg Home Lisa Kampagne for Netto https://fabijana.com/faben daily 0.75 2025-11-17 https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/c0cdcace-844e-4207-8470-f251268849a4/Screenshot+2025-11-12+at+09.48.41.png Home (Copy) - Hi! Come a bit closer… …there we are! I’m a strategically minded copywriter and concept developer with more than 10 years of experience from both agency and NGO environments. For the past 2.5 years at Kunde & Co, I’ve helped create and execute branding projects for some of Denmark’s largest companies -always driven by insight, creativity, and clear communication. Before that, I worked as Lead Creative at WWF, where I learned to blend storytelling with fundraising and engagement. I thrive at the intersection of strategy and ideas - and I believe that collaboration and good energy are the driving force behind the best solutions. But just as important: I’m someone people enjoy working with, and I love helping others shine. https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/f6cc33e1-65f4-4847-aade-c858024d10c3/Screenshot+2025-10-30+at+19.34.32.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/92ab9aca-2935-4174-a797-0bf138785f9a/Screenshot+2025-11-15+at+12.30.54.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/d5e393af-870c-4dad-a4aa-ae691fa28d5a/Screenshot+2025-11-15+at+12.44.10.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/6a596ef6-480c-4317-b8c6-c3f78ff0b092/Screenshot+2025-10-30+at+19.12.00.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/28b91730-7c6d-4c54-8574-3a3a95f6b0fe/Picture+1.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/efb63372-a5c7-4054-b2a0-a2fec3c358a8/wwf_pindsvin_website_top-banner_3-1024x421.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/3b5bca48-1184-497f-92fe-fc278a5e6f3b/Screenshot+2025-11-15+at+15.36.52.png https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/293d40cd-306f-4810-a2cb-d673152badaf/Screenshot+2025-11-12+at+12.18.54.png Home (Copy) Copy for a recent Tetra Pak Brandfilm - click to watch https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/3e69c559-151e-4e95-a949-885635ebcc92/Sk%C3%A6rmbillede+2022-05-04+kl.+9.21.05+PM.jpg Home (Copy) Campaign for WWF - The Wild Gardens of Denmark https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/26a4a148-975e-467d-90c8-2add1ffecb6e/Sk%C3%A6rmbillede+2022-05-03+kl.+9.34.09+PM.png Home (Copy) Script for a WWF film about the state of nature - click to watch https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651689804713-4UU3QPUJMAAXUR3GK6QZ/ForstyrrelserArbejdsro1170.jpg Home (Copy) Article about interruptions at work written for Djøfbladet - click to read https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/70c2c391-06b3-464e-89c3-081e981f3bcd/Screenshot+2025-11-12+at+15.43.25.png Home (Copy) Concept for Salling Group partnership with DBU during EM https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/f37058af-5e81-4dd2-ac97-2de8f5c89386/Screenshot+2025-11-12+at+16.02.50.png Home (Copy) Narrative for SIG consumer track - click to read https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651689731017-0UKY8VSUDEI1T0X1IGRK/Sk%25C3%25A6rmbillede%2B2022-05-04%2Bkl.%2B8.41.40%2BPM.jpg Home (Copy) Script for IFHP about liveable cities - click to watch https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/8ea07128-97b8-4c31-b5fe-e56c6f5a17a7/images.jpeg Home (Copy) Re-brand of Hager https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/ba768177-c036-49e1-a99d-321ac47f94d3/Screenshot+2025-11-12+at+16.19.10.png Home (Copy) Idea and script for a Realmæglerne campaign https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/dbe5760e-35a5-4098-8b12-da13b082a957/Sk%C3%A6rmbillede+2022-05-04+kl.+5.11.18+PM.png Home (Copy) Nomination campaign for Triumph https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1762960247141-36504ZCV5Y0EA18P5PPM/Sk%2525C3%2525A6rmbillede%252B2022-05-03%252Bkl.%252B9.42.47%252BPM.png Home (Copy) Publication about co-creating health - click to read the publicaiton https://images.squarespace-cdn.com/content/v1/62678f485c4ea15ae8c47119/1651608656739-9G4TIVEHYQA0AFMMQQDP/Sk%25C3%25A6rmbillede%2B2022-05-03%2Bkl.%2B10.10.18%2BPM.jpg Home (Copy) Publikation about the intersection of health, sustainability, and food. Click to read.